Net Promoter Scores are Out

7 04 2009

Surprise, surprise.  Apple has the second highest net promoter score.  This makes it the brand that general consumers recommend the most, according to Satmetrix.  The top ten includes:

The overall winners:

1. USAA
2. Apple
3. Amazon.com
4. Costco.com
5. Google
6. Facebook
7. Wikipedia
8. eBay
9.  Craigslist
10. Barnes & Noble (bn.com)

For more on the rankings, check out this Brand Week article.

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